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Obsession or Expression?
Exploring How the Beauty Industry Influences Self-Perception
Young girls face constant pressure from media-driven beauty standards, urging them to chase perfection. But true beauty lies in self-expression, not conformity. This poster series featuring handmade typography highlights makeup’s dual role, both as a tool for empowerment and a challenge to self-image. 

Photography, Art Direction, Design

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Handmade Typography
This hand-lettering was crafted using an array of makeup products, including lipsticks, powders, and eyeshadows, alongside beauty tools. The textures and pigments were manipulated by crushing, smearing, and layering the products, resulting in a dynamic and expressive design that captures the artistry of makeup in an unexpected way.





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